OCTOPUS Newsroom and HighField | Cast Bring AI-Powered Graphics Creation Directly into the Newsroom Workflow
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Amsterdam · September 2026
Integration enables journalists and producers to turn newsroom stories into broadcast-ready graphics faster, while working with their existing graphics and media infrastructure.
Octopus Newsroom and HighField AI today announced the integration of OCTOPUS 13 with HighField | Cast, bringing AI-assisted graphics creation directly into the newsroom workflow.
The integration enables journalists and producers working in OCTOPUS 13 to turn the stories they are already creating into broadcast-ready graphics - reducing manual production steps and making it easier to bring more visual storytelling to air.
From Story to Graphics to Rundown
HighField | Cast analyses story content from OCTOPUS 13, identifies opportunities for visual storytelling, and helps journalists and producers create graphics using the broadcaster’s approved templates and assets.
Users remain in control, reviewing and refining the results before approval. Once approved, HighField | Cast publishes the graphic back into OCTOPUS NRCS using MOS commands, where it becomes part of the newsroom rundown and follows the existing workflow through to playout.
The result is an integrated path from story to graphics to rundown to air, helping news organizations increase the volume and quality of visual storytelling while reducing manual production work.
Both Octopus Newsroom and HighField AI take an open, vendor-agnostic approach, supporting leading graphics platforms and media asset management systems. This enables broadcasters to introduce AI-assisted graphics creation while continuing to work with their existing graphics engines, templates, assets and production infrastructure.
Leadership Perspectives
“Visual storytelling should be a natural extension of the story, not a separate production process. With the integration of OCTOPUS 13 and HighField | Cast, journalists and producers can move from story to broadcast-ready graphics within the newsroom workflow they already use. By connecting AI-assisted graphics creation with approved templates and existing production infrastructure, we’re making it easier for newsrooms to create more engaging visual content while keeping editorial control firmly in their hands.”
“The story already contains much of what is needed to create compelling visual content - the challenge has traditionally been the production effort required to turn it into graphics. By integrating HighField | Cast with OCTOPUS NRCS, we remove much of that friction. Journalists can focus on telling the story while our technology helps transform it into high-quality visual storytelling, with approved graphics flowing straight back into the newsroom rundown and existing production workflow.”
See OCTOPUS NRCS and HighField | Cast in Action at IBC2026
The integrated workflow will be demonstrated live during IBC2026 at two locations. Visitors can see the complete workflow in action - from a story in OCTOPUS 13, through AI-assisted graphics creation in HighField | Cast, to publishing the completed graphic back into the OCTOPUS NRCS rundown for playout.
wTVisionHall 7 · Stand 7.C14
Octopus NewsroomHall 6 · Stand 6.C12
About Octopus Newsroom
Octopus Newsroom is a provider of a leading newsroom computer system (NRCS) that helps broadcasters and media organizations plan, create, produce, collaborate on, and publish news across multiple platforms. Designed around story-centric workflows, Octopus connects editorial teams with production, graphics, video, publishing, and other newsroom systems in one flexible environment. With support for on-premises, cloud, and hybrid deployments, more than 100 integrations, and a growing range of AI-powered and agentic capabilities, Octopus helps newsrooms work faster, smarter, and more collaboratively - from the first idea to the final story on screen and online.
