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Graphics & VisualizationHighField | Create Live

Intelligent graphics for every partof sports production.

HighField | Create Live helps sports production teams create more relevant, data-driven graphics across the entire production - from pre-game preparation and analysis, through the event itself, to half-time and post-game coverage.

Production teams can request the graphics they need and have them prepared in seconds, helping uncover more stories and bring richer visual storytelling to screen.

See HighField | Create Live in action
StatusLive & shipping
Made forSports production, end to end
Runs onYour graphics engines, sports data, MAM
Path to airHuman approval
The Problem

The stories are there. Production teams don't always have the time to turn them into graphics.

Sports productions are surrounded by stories - before the event begins, as it develops, and once it's over. Player form, team comparisons, historical performance, milestones, statistics, and emerging narratives can all add depth to the coverage. But finding the relevant information and turning it into a broadcast graphic requires time and production effort. As a result, many potentially valuable stories never make it to screen.

HighField | Create Live dramatically shortens the path from question or idea to production-ready graphic.

Key Benefits

More stories. More graphics. Across the entire production.

Tell more of the story

Turn statistics, comparisons, milestones, and production ideas into graphics that add context and depth to sports coverage.

Move from question to graphic in seconds

Dramatically reduce the production effort between identifying a story and having a graphic ready for use.

Support the full sports production

Use HighField | Create Live for pre-game build-up, the event itself, half-time analysis, and post-game coverage through the same workflow.

Get more from your production team

Automate repetitive graphics-production steps so operators and editorial teams can focus on finding and telling the stories that matter.

How It Works

From production idea to graphic in seconds.

01 · Request

Ask for the graphic you need - text or voice.

Ask HighField | Create Live for the graphic you need using text or voice.

Example request

"Compare the two teams' form over the last five games."

02 · Understand

The request, and the sports context around it.

HighField | Create Live understands the request, the sports context, and what the production team is trying to show.

03 · Prepare

Approved information, prepared in your graphics environment.

HighField | Create Live gathers the relevant approved information and prepares the requested graphic within the broadcaster's existing graphics environment.

04 · Review

The team decides whether and when to use it.

The production team reviews the completed graphic and decides whether and when to use it.

05 · AirThe gate

Only approved graphics enter the workflow.

Once approved, the graphic is ready to enter the existing production workflow.

One workflow across the entire sports production

Pre-game

"Compare the teams' form over their last five games."

During the event

"Show Harper's performance so far."

Half-time

"Compare first-half possession and chances."

Post-game

"How did today's performance compare with the season average?"

Key Features

Built for sports production from start to finish.

8 capabilities · one workflow
01

Text or voice requests

Request graphics naturally using the interaction method that best fits the production environment.

02

Sports-context understanding

HighField | Create Live understands teams, players, competitions, statistics, and the context behind the production request.

03

Rapid graphics creation

Move from production request to prepared graphic in seconds.

04

Full production coverage

Support graphics creation across pre-game, the event itself, half-time, and post-game coverage.

05

Data-driven graphics

HighField | Create Live connects approved sports data directly with the graphics workflow.

06

HighField | Data Hub integration

Go beyond retrieving a requested statistic. HighField | Data Hub can interrogate the underlying data, identify meaningful patterns and comparisons, and uncover stories for the production team to explore.

07

Existing graphics environment

HighField | Create Live works with the broadcaster's established graphics templates, engines, visual identity, and production systems.

08

Human approval before air

Every graphic remains under production-team control.

HighField | Data Hub Connection

Don't just find the statistic. Find the story.

Combined with HighField | Data Hub, HighField | Create Live can go beyond responding to a specific graphics request.

HighField | Data Hub interrogates approved sports data to uncover relevant patterns, comparisons, and stories that may otherwise remain hidden.

Before

Before the event, it can help identify potential storylines;

During

throughout the production, it can answer new questions as they emerge;

Afterward

and afterward, it can help uncover the data behind what happened.

HighField | Create Live then turns the selected insight into a production-ready graphic.

01 Data

Approved sports data

02 Story

Patterns and comparisons

03 Graphic

Prepared for production

04 Screen

Approved and on air

Explore HighField | Data Hub
Trust & Control

Deterministic by design. Human approved before air.

Sports graphics need to be fast, but they also need to be right.HighField | Create Live works with approved and authorized data and assets through controlled, deterministic workflows. If the available data doesn't support an answer, HighField | Create Live doesn't invent one.

No hallucinations

Facts must be supported by approved data.

Approved sources only

Data and content come from sources authorized by the broadcaster.

Controlled workflows

Graphics follow defined and reproducible production paths.

Human approval

HighField | Create Live prepares the graphic. The production team decides what goes to air.

Fits Your Workflow

Add intelligence to the sports production stack you already use.

HighField | Create Live works with existing graphics engines, templates, sports data sources, and production workflows - adding an intelligent layer around the systems already used by the production team. No parallel graphics environment. No need to rebuild the production workflow around AI.

Powered by HighField | Cortex

One intelligent layer across the sports production.

HighField | Cortex understands the production request and coordinates the specialized agents behind HighField | Create Live - gathering the relevant information, preparing the graphic, and connecting the result with the existing production workflow.

Integrations11 integrations · 3 categories

Works with the tools your team already runs.

Graphics Engines4 integrations
Ross XPressionVizrt Pilot EdgeEpic's Unreal EngineMXMZ
MAM Systems2 integrations
Ross StreamlineMimir
Sports Data & Image Sources5 integrations
APReutersGetty ImagesPA MediaScanpix

Tell more of the story - from build-up to final analysis.

See how HighField | Create Live can transform graphics creation across sports production.

Book a HighField | Create Live demo