HighField AI
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Graphics & VisualizationHighField | Create

Your AI production designerfor studio visuals.

Turn ideas into sophisticated, production-ready visuals for video walls and studio displays.

HighField | Create dramatically shortens the journey from creative idea to finished visual - giving production teams more freedom to explore, create, and refine without the traditional production effort.

See HighField | Create in action
StatusLive & shipping
Made forVideo walls & studio displays
Runs onYour graphics engines, MAM, agencies
Path to airHuman approval
The Problem

Great ideas are easy. Turning them into production-ready studio visuals isn't.

Creating sophisticated visuals for video walls and studio displays takes time, specialist resources, and multiple iterations between creative and production teams. As a result, ambitious ideas are often simplified - or never produced at all - because the time and effort required outweigh the value of creating them.

HighField | Create changes that equation.

Key Benefits

More creative possibilities. Less production effort.

Create faster

Move from an idea to production-ready studio visuals dramatically faster, reducing the production work between concept and execution.

Explore more

Develop and compare multiple creative directions instead of committing early simply because producing alternatives takes too much time.

Make ambitious ideas practical

Create sophisticated video-wall and studio treatments that previously may not have justified the production effort.

Focus people on creativity

Reduce repetitive production work so designers and production teams can spend more time making creative decisions.

How It Works

From idea to production-ready visual.

01 · Describe

Tell HighField | Create what you want to show.

Tell HighField | Create what you want to show using a simple creative brief.

Example brief

"Create a visual treatment for tonight's coverage showing how the story unfolds across the country."

02 · Create

Visual concepts develop around the idea.

HighField | Create understands the request and develops visual concepts around the idea.

03 · Explore

Multiple directions to compare.

HighField | Create creates multiple creative directions and variations for the production team to explore.

04 · Refine

Work the strongest direction until it fits.

Select the strongest direction and continue working withHighField | Create to refine it until it works for the production.

05 · ApproveThe gate

Nothing moves on without a person's sign-off.

The production team reviews and approves the finished visual before it enters the production workflow.

Key Features

Built for creative broadcast production.

7 capabilities · one workflow
01

Natural-language creative briefs

Tell HighField | Create what you want to create rather than how to build it.

02

Multiple visual concepts

Explore different creative approaches and variations quickly.

03

Video walls & studio displays

Create visuals designed around the specific demands of large-format broadcast studio environments.

04

Interactive refinement

Continue developing and adjusting the selected creative direction through an iterative workflow.

05

Production-ready output

Move beyond concepts and mock-ups into visuals designed for actual production use.

06

Your visual identity

HighField | Create works within the broadcaster's established look, brand, and production environment.

07

Human approval

The production team remains in control of the final creative decision.

Trust & Control

Deterministic by design. Human approved before air.

HighField | Create combines the speed and flexibility of AI with the control professional production requires. Workflows remain controlled and reproducible, approved assets stay within the broadcaster's defined environment, and people remain responsible for the final output.

No hallucinations

If an answer can't be supported by approved assets and information,HighField | Create doesn't invent one.

Approved sources only

Every asset and piece of content comes from sources authorized for production use.

Consistent output

Maintain established production and brand standards.

Human approval

HighField | Create accelerates the creative process. Your team makes the final decision.

Fits Your Workflow

Change the effort. Not your production environment.

HighField | Create is designed to work around the tools, assets, and production systems your team already uses - adding intelligent automation without requiring you to rebuild the workflow around a new creative platform.

Powered by HighField | Cortex

One intelligent layer behind the workflow.

HighField | Cortex coordinates the specialized agents behind HighField | Create - understanding the creative request, managing the steps required to develop the visual, and connecting the workflow with the broadcaster's existing production environment.

Integrations11 integrations · 3 categories

Works with the tools your team already runs.

Graphics Engines4 integrations
Ross XPressionVizrt Pilot EdgeEpic's Unreal EngineMXMZ
MAM Systems2 integrations
Ross StreamlineMimir
Agencies & Image Sources5 integrations
APReutersGetty ImagesPA MediaScanpix

Turn more ideas into visuals.

See how HighField | Create can transform studio graphics production.